To shout about Subway and Millie Grace Court's Halloween costume collaboration, we filmed and edited a suite of social assets shared on both Subway and Millie's social channels - including one 10-second Instagram story, one 60-second dual social post for Instagram and TikTok and one trend-led TikTok specifically for Millie's page.

The campaign saw over 1.8 million views on TikTok, with a total of 225k likes across three posts and 90k likes on Instagram with 3.5k shares on the post!